The Cocktail Trading Co.

The Cocktail Trading Co. never sounds like it wants you to behave too well. In Shoreditch, it presents itself as an award winning cocktail bar where great drinks come with a proper laugh, and that attitude gives the room a looseness many ambitious bars could use more of. It feels like a place where humor is part of the house style, not an afterthought.

That playful spirit is the reason it sticks. Plenty of bars can make inventive drinks, but fewer know how to keep things irreverent without letting the whole experience slide into gimmick. The Cocktail Trading Co. manages to feel lively, unpretentious, and fully in on its own joke.